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Wednesday, November 13, 2024

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Airbnb Expands Beyond Rentals with Co-Hosting New Experiences

Airbnb CEO Brian Chesky hinted at new services and products to diversify the company’s offerings beyond short-term vacation rentals. Chesky emphasized that Airbnb needs to explore multiple new avenues to increase revenue.

Airbnb Launch of Co-Hosting

Airbnb plans to launch a co-hosting service this autumn. This initiative aims to connect homeowners who lack the time to manage their listings with those who have available homes but cannot host. Chesky believes this could unlock additional inventory and enhance the platform’s offerings.

Relaunch of “Experiences”

The company is preparing to relaunch its “experiences” feature, which allows guests to book local outings, tours, and activities. This feature was paused last year to focus on core offerings but will return next year with improvements based on past learnings. Chesky indicated that the revamped experiences will be more affordable and unique.

“In-Home Experiences” Ideas (Airbnb)

considers “in-home experiences” such as personal chefs, massages, and mid-stay cleanings. These services are intended to attract customers by offering hotel-like amenities and potentially enhance the overall guest experience.

Broadening Airbnb’s Scope

These new offerings are part of Airbnb’s strategy to broaden its scope beyond short-term rentals. Chesky envisions becoming known for long-term stays, guest and host services, and various new offerings. This transformation is expected to start becoming evident next year.

Airbnb Financial Performance and Future Plans

The announcement came amid a challenging second quarter for Airbnb. Due to slowing demand and shortened booking lead times, the company’s profits dropped 15%, and its stock fell more than 16% in after-market trading.

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